Every hiring manager should develop a small group of permission-based prospects (< 200 prospects for most hiring managers) to whom they consistently send relevant, value-filled drip emails.
But these emails are only helpful if they’re opened and read by your prospects.
According to best-selling author
Sabri Suby, when you send emails has a measurable effect on your engagement rates.
Here are the best days/times based on Sabri’s research in priority order:
Day of the WeekTuesday | Thursday | Wednesday
Time of Day10am | 8pm to midnight | 2pm | 6am
Top 10 Day/Time CombinationsTuesday @ 10am | Thursday @ 8pm | Wednesday @ 2pm | Tuesday @ 6 am | Thursday @ 10am | Wednesday @ 8pm |Tuesday @ 2pm | Thursday @ 6am | Wednesday @ 10am| Tuesday @ 8pm
Of course, the most important factor that drives engagement is your relationship with the prospect and the value you’re providing in your emails.
But if you’re excelling in this regard, why not send your emails when your prospects are most likely to engage?
Attention to detail helps win the day.