Insight Topics

Explore a wide range of topics, from recruitment strategies and leadership challenges to adapting to market trends and personal development. You can also find Insights that discuss the importance of branding, effective communication, and innovative practices, providing real estate leaders with insights and tools to become better at recruiting.

Making the Uncomfortable Recruiting Call

Making the Uncomfortable Recruiting Call

This manager received a huge payoff from a recruiting rule I’ve seen some of the highest performing hiring managers follow: Make at least one uncomfortable recruiting call each day.

Why High-Performing Leaders Frequently Redesign Their Work

Why High-Performing Leaders Frequently Redesign Their Work

Research supports this notion. In one study of more than 5000 managers, those who periodically redesigned their work performed significantly better than those who didn’t. How do you redesign your work? Start with assessing the value of your tasks and work outputs.

Recruiting’s Siren Call

Recruiting’s Siren Call

Getting a consistent number of new recruiting prospects to engage is difficult. So many hiring managers rationalize that a lower number of prospects will suffice.

The Attrition Constants

The Attrition Constants

If you’re not focusing most of your retention effort on these issues, you’ll miss the mark. If you’re not focusing most of your recruiting effort on exploiting these weaknesses among your competitors, you’re missing the best opportunities.

Why Pressuring Your Recruiting Prospect Never Works

Why Pressuring Your Recruiting Prospect Never Works

Pressure doesn’t work because it’s about you, your needs, and your timing. Persistence works because it forces you to sacrifice yourself and your short-term agenda for the benefit of another person. Agents are attracted to these kinds of leaders.

Measuring the Value of Your Tasks

Measuring the Value of Your Tasks

Having a hiring manager directly set appointments is the best way to find qualified prospects and hire high-quality agents. The efficiency of this activity is remarkable when appointments lead to hires.

Listen to That Little Voice in Your Head

Listen to That Little Voice in Your Head

Have you ever had the feeling that you should reach out to a prospect that popped into your head? When this happens, do you ignore the feeling or drop what you’re doing and take action?

Take the Time to Craft the Right Message

The Great Talent Reset

The talent playing field in the real estate industry has undergone a generational reset over the last four years. Three consecutive years of the fewest existing home sales since 1995, a 34% decline in transactions, and a resale turnover rate at a 40-year low have permanently altered the talent landscape. Brokerages still operating with a 2021 recruiting strategy are actively donating production to the competitors who have adapted. These changes are the topic of a new, must-read whitepaper we’re releasing today.

Why is Accountability So Difficult for Leaders?

Why is Accountability So Difficult for Leaders?

Ignition. This means igniting focus and performance by setting a clear course and aligning what both you and your team members want through measurable, individual, and contribution-based goals. Trust. This means trusting your people to meet objectives and control outcomes in the ways they know best based on their experiences, skill sets, and talents. Feedback. This means providing regular, helpful feedback and celebrating progress and initiative. Good feedback exposes growth and learning opportunities along the way and encourages those you’re managing to stretch into new responsibilities.

Squeezing the Productivity Orange

Squeezing the Productivity Orange

Managers in the real estate industry often work long hours. It’s important to guard your high-energy hours and make sure you’re using them for your most important work.

What Do Leaders Struggle with the Most?

What Do Leaders Struggle with the Most?

This research tells us two things: 1. If you’re struggling with these issues, you’re not alone—it’s one of the hardest parts of being a leader. 2. Those who possess the courage to admit it’s a problem, confront it as a weakness that needs to be addressed, and commit to making improvements will emerge as better leaders.

Your Interview Framework Needs an Upgrade

Your Interview Framework Needs an Upgrade

The industry has done a poor job of identifying individuals who will thrive in the agent role. One way to begin correcting this problem is to conduct better interviews. That’s why we recently published The Ultimate Interview Guide, and we’re offering it as a free resource to Recruiting Insight readers.

The 2 Types of Recruiting Innovations

The 2 Types of Recruiting Innovations

Core innovations will require you to execute better than your competitors. New growth innovations require good ideas–plus the resilience and long-term focus to stay committed to them.

The 2 Things That Need to Happen in Every Interview

The 2 Things That Need to Happen in Every Interview

When a recruiting prospect experiences these two feelings, the rest of the recruiting process flows downhill. It’s well-known that most big decisions are first made emotionally, then backed up with rational thought. Hiring is no different.

Narrowing Your Message

Narrowing Your Message

The best recruiting value propositions are simple, specific, and compelling. Anything less gets lost in the noise.

Focus Less on What Your Competitors Offer

Focus Less on What Your Competitors Offer

While candidates will naturally consider other alternatives (commonly what a competitor is offering), it’s the least important issue for getting them to make a change. During the interview and follow-up conversations, don’t make the mistake of focusing too much time and energy on what your competitors are offering.

Creating Pacts to Avoid Distraction

Creating Pacts to Avoid Distraction

Notice the two parts to Nir’s formula: a pre-commitment and an external force to keep you accountable to that commitment. For recruiting setting goals and time-blocks in your schedule is not enough. Most people need some kind of external accountability, as well.

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Recruiting Solutions For All Stages of Your Business

TalentScout

Proactive Outreach to Your Ideal Agent

TalentScout is a US-based professional call center, specializes in making outbound calls to recruit experienced local agents, highlighting your unique value proposition to secure in-person recruiting appointments.

CoRecruit

Experienced Agent Recruiting At Scale

CoRecruit offers coaching services to help real estate firms recruit experienced agents more efficiently, focusing on creating effective systems, processes, and habits. We equip leaders to consistently generate leads, maintain a talent pipeline, and convert prospects into hires.

ThirdPool

New Agent Sourcing At Scale

ThirdPool specializes in equipping real estate firms to efficiently recruit and hire promising new agents. Our methods and systems have transformed new agent recruitment into a profit center across North America.