Insight Topics

Explore a wide range of topics, from recruitment strategies and leadership challenges to adapting to market trends and personal development. You can also find Insights that discuss the importance of branding, effective communication, and innovative practices, providing real estate leaders with insights and tools to become better at recruiting.

Defining What Doesn’t Work for You

Defining What Doesn’t Work for You

Discover the power of a strong recruiting brand that filters prospects and boosts the success rates of new and experienced real estate agents.

Bring the Real Estate Game to Life

Bring the Real Estate Game to Life

Discover how likening real estate with sports commentary can help improve market understanding, recruitment conversations, and leadership in the industry.

How to Become a Great Manager

How to Become a Great Manager

Discover what differentiates a good manager from a great one in the real estate sector – and why it often boils down to effective recruitment.

Agent Migration:  Consolidations

Agent Migration:  Consolidations

Discover the rise in agent consolidations in Q2 2025 and how recruitment can leverage these shifts in the real estate landscape.

Catalyst Events

Catalyst Events

Explore how catalyst events, both reactive and proactive, can significantly accelerate your real estate recruitment processes.

The Pomodoro Technique

The Pomodoro Technique

Enhance your real estate recruiting efficiency with the Pomodoro Technique. Sharpen your focus and maximize results in just 30-minute blocks.

Doing Only the Things You Like Doing

Doing Only the Things You Like Doing

Discover how navigating all aspects of the recruitment process, even those you don’t enjoy, can ultimately lead to success and satisfaction.

The Importance of Second Impressions

The Importance of Second Impressions

In recruiting, the second impression is usually more important than the first impression—especially with new agent prospects....

Measuring Compensation Resistance

Measuring Compensation Resistance

Learn to perfect your recruitment negotiations by understanding and measuring compensation resistance – the key to fair and successful dealings.

Attracting a Better Prospect

Attracting a Better Prospect

A few years ago, we helped one of the largest real estate portals hire agents for teams on the West Coast. It was a big project...

Hunker-Down or Double-Down?

Hunker-Down or Double-Down?

During turbulent times, real estate leaders’ swift and definite actions make a significant impact on agents and the overall organization, shaping the company’s character.

The Human Connection Between Data and Meaningful Insights

The Net PPP Metric

It’s common for real estate companies to lose 25% of their agents each year. Retirements, new agent attrition, losses to...

The Human Connection Between Data and Meaningful Insights

Posters and Hunters

Recruitment marketing expert Jeff Dickey-Chasins points out how most companies source recruiting prospects.In broad terms,...

The Human Connection Between Data and Meaningful Insights

Emotional Recruiting

One of the hiring managers I work with asked a great question earlier this week:I just set up a recruiting appointment with a...

Made for Leaders Like You!

Get our newsletter and discover actionable strategies to transition your hiring process into a foundation for success

Recruiting Solutions For All Stages of Your Business

TalentScout

Proactive Outreach to Your Ideal Agent

TalentScout is a US-based professional call center, specializes in making outbound calls to recruit experienced local agents, highlighting your unique value proposition to secure in-person recruiting appointments.

CoRecruit

Experienced Agent Recruiting At Scale

CoRecruit offers coaching services to help real estate firms recruit experienced agents more efficiently, focusing on creating effective systems, processes, and habits. We equip leaders to consistently generate leads, maintain a talent pipeline, and convert prospects into hires.

ThirdPool

New Agent Sourcing At Scale

ThirdPool specializes in equipping real estate firms to efficiently recruit and hire promising new agents. Our methods and systems have transformed new agent recruitment into a profit center across North America.