Covid’s Effect on Real Estate Recruiting

by | Oct 6, 2020

Last week, I had the opportunity to connect with Tracey Velt from Real Trends.

For the past few months, Tracy has been interviewing real estate leaders and recording podcasts on how the Covid crisis has affected their companies, consumers, and agents.

This podcast is a quick listen (15 minutes) and covers a lot of ground concerning both recruiting and retention. A transcript is also provided if you’d rather read than listen.

Here are some of the topics covered:

1. How has recruiting changed due to Covid-19?

2. What are some strategies brokers and managers are finding effective in this type of market?

3.  What are some things brokers need in light of the new circumstances

4. Who’s been innovative and what are they doing to find success?

5.  What new opportunities are available and not being tapped.

If you take the time to listen, I think you will learn something and capture at least one take-away.

 

The Simple Psychology of Real Estate Recruiting [2nd Edition]

Unlock the secrets of effective real estate recruiting. Revised to include actionable frameworks for sharper execution and to help you turn psychological theory into a repeatable recruiting system.

Focus Less on What Your Competitors Offer

Focus Less on What Your Competitors Offer

While candidates will naturally consider other alternatives (commonly what a competitor is offering), it’s the least important issue for getting them to make a change. During the interview and follow-up conversations, don’t make the mistake of focusing too much time and energy on what your competitors are offering.