The Human Connection Between Data and Meaningful Insights

by | Oct 23, 2023

Seth Godin recently wrote about the importance that humans play between bridging the gap between cold, impersonal data and what actually makes it into a person’s mind.

Emotional labor has become a competitive advantage.

Our commitment to showing up as a human, especially when we don’t feel like it, is precisely how we create value.

And it’s this human work that helps us feel seen and valued, as well.

As a real estate professional, you’re inundated with a never-ending flow of information that could be helpful to your client.

To filter and effectively translate this data into helpful insights that empower your clients to make wise decisions is what separates what a talented agent can contribute versus an AI-powered bot.

While your clients benefit greatly from this type of connection, it doesn’t mean it’s easy.

And it’s one the reasons we’ve asked David Childers, CEO of Keeping Current Matters,  to join us for our next Recruiting Mastermind.

David and his team are experts at translating data into helpful insights that consumers can use to make better decisions.

But it doesn’t stop there.  He’ll also help us see the importance of picking the right humans to deliver these messages.

Register now to save your spot–you won’t want to miss this one!

 

 

The Simple Psychology of Real Estate Recruiting [2nd Edition]

Unlock the secrets of effective real estate recruiting. Revised to include actionable frameworks for sharper execution and to help you turn psychological theory into a repeatable recruiting system.

Creating Pacts to Avoid Distraction

Creating Pacts to Avoid Distraction

Notice the two parts to Nir’s formula: a pre-commitment and an external force to keep you accountable to that commitment. For recruiting setting goals and time-blocks in your schedule is not enough. Most people need some kind of external accountability, as well.

Look for Individuals Who Want to be Measured

Look for Individuals Who Want to be Measured

It’s not that people with a growth mindset don’t experience failure—they just see failure as an opportunity to learn new things, to be challenged, and to experience curiosity. This is an important topic to cover during interviews and follow-up conversations with your prospects. If you find someone who likes being measured, you’ve likely found someone who will push through the inherent failures of growing a real estate business and experience long-term success.