How to Hire and Motivate Selling Managers to Recruit

by | Jun 8, 2022

Today, we’ll be connecting with Dave Caveness. Dave is the President and CEO of Carpenter Realtors in Indianapolis.

During his tenure with Carpenter, he grew his company from seven small neighborhood locations to more than 30 offices that are strategically located in central Indiana. They are now more than 650 agents strong, and recruiting continues to be their primary focus.

My discussion with Dave started off strategic as he shared the subtle yet powerful advantages of tasking selling managers with recruiting responsibilities.

While it’s not for everyone, with the right managers and framework, he shows why it is a potent way to drive recruiting results.

In the second half of the podcast, Dave describes how he uses gamification to keep his managers focused on recruiting.

Recruiting goes better when it’s competitive, full of energy, and fun. And, he shares a tactic you can quickly duplicate in your organization to increase results!

Watch Here

 

The Simple Psychology of Real Estate Recruiting [2nd Edition]

Unlock the secrets of effective real estate recruiting. Revised to include actionable frameworks for sharper execution and to help you turn psychological theory into a repeatable recruiting system.

Focus Less on What Your Competitors Offer

Focus Less on What Your Competitors Offer

While candidates will naturally consider other alternatives (commonly what a competitor is offering), it’s the least important issue for getting them to make a change. During the interview and follow-up conversations, don’t make the mistake of focusing too much time and energy on what your competitors are offering.