Insight Topics

Explore a wide range of topics, from recruitment strategies and leadership challenges to adapting to market trends and personal development. You can also find Insights that discuss the importance of branding, effective communication, and innovative practices, providing real estate leaders with insights and tools to become better at recruiting.

Reciprocity vs. Quid Pro Quo

Reciprocity vs. Quid Pro Quo

Discover the strategic use of reciprocity and quid pro quo in real estate recruitment for better outcomes and efficiency in securing new talent.

How to Interview an Entrepreneur

How to Interview an Entrepreneur

Uncover entrepreneurial traits among real estate agent candidates with a well-structured, open-ended interview strategy, helping to ensure a perfect fit.

Amazon Pipelines–Shouldn’t You?

Amazon Pipelines–Shouldn’t You?

Unearth Amazon’s recruitment success & the benefits of adopting its forward-thinking pipelining approach to secure top talents in real estate brokerage.

Persuading and the Art of Not Talking

Persuading and the Art of Not Talking

Master the key to recruitment: understand before speaking. Learn why listening outweighs sales pitch in the art of persuading potential real estate agents.

Start by Recruiting for 2 Minutes

Start by Recruiting for 2 Minutes

Initiate productive recruiting habits using the “two-minute rule.” Start small, overcome initial resistance, and progressively tackle larger tasks.

Your Job:  Start the Fire

Your Job: Start the Fire

Ben Hess adapts the ‘1000 True Fans’ concept for real estate recruiting, illustrating how to grow by fostering a small group of committed agents.

Predicting Who Will Make a Change

Predicting Who Will Make a Change

Leveraging Steve Heiman’s model, recruiters can effectively focus their efforts on real estate prospects likely to make a career change.

Discussing Retention with Your Agents

Discussing Retention with Your Agents

Discover the importance of proactive retention discussions to foster honest, effective relationships and create a win-win alliance between brokers and agents.

Recruiting Amateurs

Recruiting Amateurs

Discover why building trust is vital when recruiting amateurs into the real estate world. Learn to use your time wisely to become a friend and advisor.

The Avocado Principle

The Avocado Principle

Discover how Godin’s ‘Avocado Principle’ can transform your recruitment strategies, as you plan ahead and construct a lineup of high performers.

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Recruiting Solutions For All Stages of Your Business

TalentScout

Proactive Outreach to Your Ideal Agent

TalentScout is a US-based professional call center, specializes in making outbound calls to recruit experienced local agents, highlighting your unique value proposition to secure in-person recruiting appointments.

CoRecruit

Experienced Agent Recruiting At Scale

CoRecruit offers coaching services to help real estate firms recruit experienced agents more efficiently, focusing on creating effective systems, processes, and habits. We equip leaders to consistently generate leads, maintain a talent pipeline, and convert prospects into hires.

ThirdPool

New Agent Sourcing At Scale

ThirdPool specializes in equipping real estate firms to efficiently recruit and hire promising new agents. Our methods and systems have transformed new agent recruitment into a profit center across North America.