The Rise of the Real Estate Career

by | Mar 14, 2022

Oh, how the tables have turned.

For decades, traditional companies had the upper hand in the employment marketplace.

Stable salaries, lucrative benefits, and ingenious corporate perks lured the best and the brightest to conventional companies.

While the so-called Great Resignation has hindered hiring and retention efforts across all industries, an unlikely contender has emerged as the leader of workplace satisfaction according to a recent LinkedIn employment survey.

In today’s fidgety, anxious economy, is anyone actually feeling well-settled in their current work situation?

If there’s an island of contentment right now, it’s probably in real estate, where 54% of respondents say they plan or hope to be in their current jobs in six months. Only 12% say they plan or hope to make a switch.

This is good news and something you should weave into your discussions with both your recruiting prospects and your existing agents.

By nature, humans will always feel some anxiety about their employment choices.

It’s your job to calm this anxiety and help them recognize realty.

And reality is this—the real estate industry is a pretty good place to be right now.

The Simple Psychology of Real Estate Recruiting [2nd Edition]

Unlock the secrets of effective real estate recruiting. Revised to include actionable frameworks for sharper execution and to help you turn psychological theory into a repeatable recruiting system.

The Library Effect

The Library Effect

The Library Effect is something you can easily apply to recruiting, and it’s one of the reasons that accountability groups are so effective.

Just getting together with other hiring managers and recruiting for a set period of time each week will short-circuit many of your recruiting excuses.