Recruiting Mastermind Episode 7: Strategies for Growing Through Uncertainty with Dean Cottrill

by | Feb 13, 2024

Description: Mark is joined by Dean Cottrill, Associate Partner & EVP at T3 Sixty.

Dean and Mark have a lively, interactive discussion on the current state of affairs in the real estate industry and how they relate to your talent attraction and recruiting efforts.

In times of uncertainty, it can feel normal for your growth plans to slow down. But, we know from history that firms can grow and thrive through tough market conditions. Dean and Mark share several actionable strategies and tactics you should consider executing immediately to help your team flourish.

YouTube video

The Simple Psychology of Real Estate Recruiting [2nd Edition]

Unlock the secrets of effective real estate recruiting. Revised to include actionable frameworks for sharper execution and to help you turn psychological theory into a repeatable recruiting system.

Focus Less on What Your Competitors Offer

Focus Less on What Your Competitors Offer

While candidates will naturally consider other alternatives (commonly what a competitor is offering), it’s the least important issue for getting them to make a change. During the interview and follow-up conversations, don’t make the mistake of focusing too much time and energy on what your competitors are offering.