In the midst of change, retention comes from rekindling a sense of purpose, vision, and connection between leaders and agents in the real estate industry.
Insight Topics
How to Recruit During the Chaos
Amid industry chaos, successful recruitment lies in maintaining focus, assigning meaning to events, and controlling responses to obstacles. Upgrading the quality of recruits and targeting potential listing agents form a stable strategy.
The New Normal
In a changing real estate industry, success hinges on innovative recruitment, leadership with a focus on productivity, and new talent ready to rise.
Why Agents Hunker Down During Uncertain Times
Explore the reasons behind real estate agents’ tendency to remain with their brokerages during uncertain times, and the imminent shift in this trend.
An Extra Step That Will Get You More Recruiting Referrals
Learn the ‘extra step’ to spark fresh connections, transform brain freeze into productive discussions, and get more referrals in your recruitment efforts.
Conduct a Site Survey Before You Build
Dive into 2024’s real estate recruitment trends and strategies with industry veterans in our first Recruiting Mastermind of the year.
Culture Makes a Comeback
Survey reveals company culture as the top factor distinguishing real estate firms, guiding recruitment and leadership strategies.
Recruiting Armageddon?
Exploring potential shifts in real estate with fewer agents sharing a larger commission pool, affecting recruitment and competition.
The Fierce Competitors are Winning
Exploring the competitive edge in real estate recruitment and leadership during market downturns, emphasizing resilience and strategic growth.
Opportunity is Knocking
Explores the shift in labor market trends and the unique opportunity for recruiting professionals into the real estate industry with flexible, remote work options.
5-Minute Friendships
Recruiters can enhance their approach by creating ‘5-Minute Friendships’ with prospects, emphasizing genuine, brief interactions for meaningful connections.
Brand Bragging
Brand Bragging emphasizes the importance of employer branding in recruitment, showing how effective communication and visibility on social media can attract job seekers.
Mid-Range Agents are the Most Vulnerable
As inventory levels remain at historic lows, agents who can generate listings are in a very desirable position.Those who...
The Growth Formula in Today’s Markets
In a recent RealTrends interview Emily Kettenburg pointed out what has become obvious in every corner of the real estate...
Developing Your Recruiting Belief Stack
In the last two Insights, we’ve discussed the profound effect beliefs have on your propensity for recruiting success. The hiring...
Agents are Fearful Right Now
I was recently on the phone with the CEO of a large real estate company, and he relayed the following story. The top agent in my...
Matching Your Recruiting Script to Market Conditions
Our team coaches dozens of hiring managers, so we’re always testing recruiting scripts. Here is one that is working well right...
Growing During the Storm–Part 2
On Friday, I pointed you to  Steve Murray's study after the real estate recession between 2005 and 2011. The study documented...
Growing During the Storm
Quick history lesson today. Between 2005 and 2011, the real estate industry experienced a monstrous recession. During that...
Quitter’s Day
According to research conducted by Strava (a social network for athletes), 50% of individuals give up on their New Year’s...
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Recruiting Solutions For All Stages of Your Business
TalentScout
Proactive Outreach to Your Ideal Agent
TalentScout is a US-based professional call center, specializes in making outbound calls to recruit experienced local agents, highlighting your unique value proposition to secure in-person recruiting appointments.
CoRecruit
Experienced Agent Recruiting At Scale
CoRecruit offers coaching services to help real estate firms recruit experienced agents more efficiently, focusing on creating effective systems, processes, and habits. We equip leaders to consistently generate leads, maintain a talent pipeline, and convert prospects into hires.
ThirdPool
New Agent Sourcing At Scale
ThirdPool specializes in equipping real estate firms to efficiently recruit and hire promising new agents. Our methods and systems have transformed new agent recruitment into a profit center across North America.