Exploring potential shifts in real estate with fewer agents sharing a larger commission pool, affecting recruitment and competition.
Insight Topics
The Fierce Competitors are Winning
Exploring the competitive edge in real estate recruitment and leadership during market downturns, emphasizing resilience and strategic growth.
Opportunity is Knocking
Explores the shift in labor market trends and the unique opportunity for recruiting professionals into the real estate industry with flexible, remote work options.
Recruit Like You’re Teaching Your Agents to Sell
Explore how recruitment mirrors real estate sales, emphasizing lead generation, conversion, and developing a strategic recruiting plan for success.
Why You Feel Fear When Engaging Recruiting Prospects (and How to Overcome It)
Exploring the fear of engaging with strangers, this post delves into overcoming barriers in the recruiting process, encouraging proactive engagement for successful outcomes.
5-Minute Friendships
Recruiters can enhance their approach by creating ‘5-Minute Friendships’ with prospects, emphasizing genuine, brief interactions for meaningful connections.
Brand Bragging
Brand Bragging emphasizes the importance of employer branding in recruitment, showing how effective communication and visibility on social media can attract job seekers.
Mid-Range Agents are the Most Vulnerable
As inventory levels remain at historic lows, agents who can generate listings are in a very desirable position.Those who...
Collect Data While You Recruit
Without exception, the most important lead indicator for recruiting success is the face-to-face appointment with a viable...
The Growth Formula in Today’s Markets
In a recent RealTrends interview Emily Kettenburg pointed out what has become obvious in every corner of the real estate...
Tell Others About Your Goals
You’ve probably noticed how fundraisers communicate their goals and keep you updated on the progress of a campaign.It could be...
How to Handle Recruiting Objections
During our Recruiting Mastermind last Friday, David Knox gave our leaders a simple formula for handling recruiting...
The Remarkable Power of Optimism
In a post from the archive, Martin Seligman tells a remarkable story about optimism.In the mid-1980s, 120 men from San Francisco...
How Setting Expectations Can Make or Break the Second Half of 2023
In a post from the archive, Dave Mashburn reminds us about the importance of the Rosenthal Effect.In the famous first study,...
Developing Your Recruiting Belief Stack
In the last two Insights, we’ve discussed the profound effect beliefs have on your propensity for recruiting success. The hiring...
Learn to Ask Contrasting Questions When Recruiting
Simple questions often produce simple answers. And that’s not a good thing for recruiting. A question like: Have you ever...
Agents are Fearful Right Now
I was recently on the phone with the CEO of a large real estate company, and he relayed the following story. The top agent in my...
Matching Your Recruiting Script to Market Conditions
Our team coaches dozens of hiring managers, so we’re always testing recruiting scripts. Here is one that is working well right...
How Not to Work Yourself to Death
In an email from executive coach Bill Watkins about the patterns he sees among business owners and entrepreneurs who overwork. I...
Growing During the Storm–Part 2
On Friday, I pointed you to  Steve Murray's study after the real estate recession between 2005 and 2011. The study documented...
Growing During the Storm
Quick history lesson today. Between 2005 and 2011, the real estate industry experienced a monstrous recession. During that...
Quitter’s Day
According to research conducted by Strava (a social network for athletes), 50% of individuals give up on their New Year’s...
Two Questions Every Recruiter Must Ask Themselves
Yesterday, I introduced the Procrastination Equation which states: Your tendency to overcome procrastination = (Expectancy x...
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Recruiting Solutions For All Stages of Your Business
TalentScout
Proactive Outreach to Your Ideal Agent
TalentScout is a US-based professional call center, specializes in making outbound calls to recruit experienced local agents, highlighting your unique value proposition to secure in-person recruiting appointments.
CoRecruit
Experienced Agent Recruiting At Scale
CoRecruit offers coaching services to help real estate firms recruit experienced agents more efficiently, focusing on creating effective systems, processes, and habits. We equip leaders to consistently generate leads, maintain a talent pipeline, and convert prospects into hires.
ThirdPool
New Agent Sourcing At Scale
ThirdPool specializes in equipping real estate firms to efficiently recruit and hire promising new agents. Our methods and systems have transformed new agent recruitment into a profit center across North America.