Discover why brand awareness isn’t enough in recruitment; it’s personal connections and thoughtful engagement that attract top talent.
Insight Topics
Explore a wide range of topics, from recruitment strategies and leadership challenges to adapting to market trends and personal development. You can also find Insights that discuss the importance of branding, effective communication, and innovative practices, providing real estate leaders with insights and tools to become better at recruiting.
Recruiting in a Competitive and Fragmented Marketplace
Learn how clear destination setting and focused recruiting can help you succeed in a competitive real estate industry.
What the Ancient Greeks Knew About Recruiting
Uncover trusted strategies from ancient Greek rhetoric to boost your recruiting persuasiveness. Don’t underestimate the power of human credibility.
The Best Leaders Operate with High Emotional Intelligence
Dive deep into how high emotional intelligence shapes effective leaders and enhances communication in real estate. Discover to the power of thoughtful communication.
Balancing Innovation and Stability
Explore how balancing stability and innovation can revolutionize your recruitment strategies, and create deeper connections with prospective agents.
Where to Focus Your Retention Efforts
Discover how focusing on elevating ‘positives’ can dramatically improve your agency’s retention rates, drawing on insights from Forrester’s Consumer Experience Index.
Experience and Tenacity Matters to Those You’re Recruiting
Explore the rising trend of experienced agents in real estate, the skills they bring and what it means for recruitment strategies.
How to Become a Great Manager
Discover what differentiates a good manager from a great one in the real estate sector – and why it often boils down to effective recruitment.
Why Expectations Matter So Much
Discover how different agents respond to expectations and how these responses can impact your recruitment, training and leadership strategies in real estate.
How to Quickly Level the Recruitment Playing Field
Ben Hess posits that having a compelling company story is a game-changer in real estate recruiting. The right narrative can attract top talent, allowing you to compete against anyone.
Why Hard-Sell Recruiting Promotions Don’t Work (and What Does Instead)
Understand the efficient ways to engage high-caliber candidates, overcoming the industry’s high attrition rates, and achieving a robust real estate talent pipeline.
The One Question You Should Ask During Every Recruiting Appointment
Unearth significant insights during your recruiting appointments with this profound yet simple question that also builds stronger connections.
How to Eliminate Grey Work from Your Recruiting Process
Streamline your recruiting process by cutting down on “grey work,” unnoticed tasks resulting from ill-designed, disconnected systems. Learn to leverage efficient tools today.
The Retention Checklist
Discover the key to retaining talented real estate agents: fostering happy, engaged professionals through meaningful vision, purpose, and relationships.
A Simple Strategy for More Effective Touches
Discover how to make recruiting “touches” more impactful and enhance your real estate recruitment strategy with Ben Hess’s expert insights.
How High-Performing Recruiters Diffuse That “First-Call” Resistance
Learn the art of getting resistance-free “first calls” from recruits in the real estate industry by leveraging emotional intelligence and effective communication.
Action Leads to Insight
Discover how action often leads to insight, revealing effective recruitment strategies in the real estate industry.
Building on First Impressions
“Building on First Impressions” underscores the power of a compelling online image in attracting top talent in real estate recruitment.
Why Hiring Managers Should Have More Quick Conversations
I recently read that the Dutch supermarket chain Jumbo introduced “chat checkouts” lanes where customers can enjoy a leisurely...
How Great Leaders Eliminate Their Blind Spots
This post sheds light on the power of humility in leadership, highlighting its role in identifying and overcoming blind spots in the real estate industry.
Professional Talent Managers Increase Their Hiring Standards
Raising hiring standards refines talent management in real estate recruitment – create a thoughtful selection system to optimise productivity.
Professional Talent Managers Hire to Upgrade
Evolve your recruitment strategy from “more is better” to “better is better”, and build an organization of highest performing agents.
Professional Talent Managers Monitor Early Performance
A glance into how successful talent managers handle new hires, monitor their performance, and make tough decisions to ensure team success in real estate.
Agent Migration: Â Attraction and Retention
Uncover key insights on agent migration trends and techniques for effective recruitment and retention in the real estate industry.
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Recruiting Solutions For All Stages of Your Business
TalentScout
Proactive Outreach to Your Ideal Agent
TalentScout is a US-based professional call center, specializes in making outbound calls to recruit experienced local agents, highlighting your unique value proposition to secure in-person recruiting appointments.
CoRecruit
Experienced Agent Attraction At Scale
CoRecruit offers coaching services to help real estate firms recruit experienced agents more efficiently, focusing on creating effective systems, processes, and habits. We equip leaders to consistently generate leads, maintain a talent pipeline, and convert prospects into hires.
ThirdPool
New Agent Sourcing At Scale
ThirdPool specializes in equipping real estate firms to efficiently recruit and hire promising new agents. Our methods and systems have transformed new agent recruitment into a profit center across North America.