Insight Topics

Explore a wide range of topics, from recruitment strategies and leadership challenges to adapting to market trends and personal development. You can also find Insights that discuss the importance of branding, effective communication, and innovative practices, providing real estate leaders with insights and tools to become better at recruiting.

Accountability:  How it Can Work with YOUR Agents

Accountability:  How it Can Work with YOUR Agents

This manager used Ignition (setting goals/activities both parties agreed on), Trust (if you don’t follow through on your commitments, you’re making a decision about your future), and Feedback (skill-building or building on successes) to make accountability work in his company.

Why is Accountability So Difficult for Leaders?

Why is Accountability So Difficult for Leaders?

Ignition. This means igniting focus and performance by setting a clear course and aligning what both you and your team members want through measurable, individual, and contribution-based goals. Trust. This means trusting your people to meet objectives and control outcomes in the ways they know best based on their experiences, skill sets, and talents. Feedback. This means providing regular, helpful feedback and celebrating progress and initiative. Good feedback exposes growth and learning opportunities along the way and encourages those you’re managing to stretch into new responsibilities.

Squeezing the Productivity Orange

Squeezing the Productivity Orange

Managers in the real estate industry often work long hours. It’s important to guard your high-energy hours and make sure you’re using them for your most important work.

What Do Leaders Struggle with the Most?

What Do Leaders Struggle with the Most?

This research tells us two things: 1. If you’re struggling with these issues, you’re not alone—it’s one of the hardest parts of being a leader. 2. Those who possess the courage to admit it’s a problem, confront it as a weakness that needs to be addressed, and commit to making improvements will emerge as better leaders.

Your Interview Framework Needs an Upgrade

Your Interview Framework Needs an Upgrade

The industry has done a poor job of identifying individuals who will thrive in the agent role. One way to begin correcting this problem is to conduct better interviews. That’s why we recently published The Ultimate Interview Guide, and we’re offering it as a free resource to Recruiting Insight readers.

New Agents:  Why Systems Beat Effort

New Agents:  Why Systems Beat Effort

All you need is talent and hard work to build a successful real estate career. You know better. Talent and hard work combined with an effective system (the bicycle) will always beat talent and hard work applied to an inferior system (the tricycle) or no system at all (running).

The 2 Types of Recruiting Innovations

The 2 Types of Recruiting Innovations

Core innovations will require you to execute better than your competitors. New growth innovations require good ideas–plus the resilience and long-term focus to stay committed to them.

The 2 Things That Need to Happen in Every Interview

The 2 Things That Need to Happen in Every Interview

When a recruiting prospect experiences these two feelings, the rest of the recruiting process flows downhill. It’s well-known that most big decisions are first made emotionally, then backed up with rational thought. Hiring is no different.

Narrowing Your Message

Narrowing Your Message

The best recruiting value propositions are simple, specific, and compelling. Anything less gets lost in the noise.

Focus Less on What Your Competitors Offer

Focus Less on What Your Competitors Offer

While candidates will naturally consider other alternatives (commonly what a competitor is offering), it’s the least important issue for getting them to make a change. During the interview and follow-up conversations, don’t make the mistake of focusing too much time and energy on what your competitors are offering.

The Avocado Principles

The Avocado Principles

The recruiting advantage goes to those who plan ahead and build a bench of talented individuals who ripen when the time’s right. They alone will enjoy the fruits of hiring high-performers.

Creating Pacts to Avoid Distraction

Creating Pacts to Avoid Distraction

Notice the two parts to Nir’s formula: a pre-commitment and an external force to keep you accountable to that commitment. For recruiting setting goals and time-blocks in your schedule is not enough. Most people need some kind of external accountability, as well.

Look for Individuals Who Want to be Measured

Look for Individuals Who Want to be Measured

It’s not that people with a growth mindset don’t experience failure—they just see failure as an opportunity to learn new things, to be challenged, and to experience curiosity. This is an important topic to cover during interviews and follow-up conversations with your prospects. If you find someone who likes being measured, you’ve likely found someone who will push through the inherent failures of growing a real estate business and experience long-term success.

How to Update Your Belief Stack

How to Update Your Belief Stack

To establish a new belief and empower it to inform your actions, you must proactively build an arsenal of evidence to outweigh the old belief. This is no small feat. And it’s one of the reasons you may want to grab a copy of Updating Your Belief Stack.

Your Belief Stack:  What You Believe Matters

Your Belief Stack:  What You Believe Matters

This e-book that will walk you through this process. It starts with focusing on just one goal (e.g., improving your recruiting results) but can be expanded to multiple professional objectives. By completing this step-by-step guide, you’ll be on your way to changing both your beliefs and the outcomes you hope to achieve.

Resilience:  Your Recruiting Super Competency

Resilience:  Your Recruiting Super Competency

You cannot overvalue your own resilience. It affects everything about you–from your capacity to solve problems and innovate to your physical, mental, and emotional well-being. Resilience is like a super-competency, influencing many other related skills and abilities that you need to deploy in order to work, manage, and lead well.

How to Work a Recruiting Funnel Like a Pro

How to Work a Recruiting Funnel Like a Pro

This framework helps us remember there’s a natural pace and process that honors talented prospects—it makes them feel valued and respected. If you’re not getting the number of high-quality hires you desire, work back through each step of the recruiting funnel.

How to Disqualify a Recruiting Prospect

How to Disqualify a Recruiting Prospect

But what happens when the prospect is NOT qualified? If you’re being selective and focused on hiring talented agents, at least 80% of recruiting prospects are not going to meet your standards. Here are some ways to wrap-up a call with an unqualified prospect.

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Recruiting Solutions For All Stages of Your Business

TalentScout

Proactive Outreach to Your Ideal Agent

TalentScout is a US-based professional call center, specializes in making outbound calls to recruit experienced local agents, highlighting your unique value proposition to secure in-person recruiting appointments.

CoRecruit

Experienced Agent Attraction At Scale

CoRecruit offers coaching services to help real estate firms recruit experienced agents more efficiently, focusing on creating effective systems, processes, and habits. We equip leaders to consistently generate leads, maintain a talent pipeline, and convert prospects into hires.

ThirdPool

New Agent Sourcing  At Scale

ThirdPool specializes in equipping real estate firms to efficiently recruit and hire promising new agents. Our methods and systems have transformed new agent recruitment into a profit center across North America.