Amazon Pipelines–Shouldn’t You?

by | Oct 17, 2025

To solve your recruiting challenges, it’s sometimes helpful to seek advice from those who are at the cutting edge of hiring.

Amazon employs 1.5 million individuals and hires about 250,000 each year.

How do they do it?

In an insightful interview, Shabaz Alibaig, Amazon’s former Global Talent Acquisition Transformation Leader said they’re constantly planting the seeds for future hires.

In this highly competitive job market, growing companies must invest and focus on all things sourcing and pipelining.

Pipelining allows your organization to create campaigns, talent pools, employee referrals, and alumni networks. Plus, it provides individualized candidate experiences.

Amazon has learned it’s impossible to hire great talent by waiting until a hiring need arises and engaging what is readily available.

New agent recruiting operates under the same principles.

If you’re waiting to connect with prospects until the end of the process (after they have a license), you’ll be talking to lower-quality candidates who have been most likely picked over by your competitors.

As the ancient proverbs advises—it’s better to dig your well before you’re thirsty.

 

The Simple Psychology of Real Estate Recruiting [2nd Edition]

Unlock the secrets of effective real estate recruiting. Revised to include actionable frameworks for sharper execution and to help you turn psychological theory into a repeatable recruiting system.

Creating Pacts to Avoid Distraction

Creating Pacts to Avoid Distraction

Notice the two parts to Nir’s formula: a pre-commitment and an external force to keep you accountable to that commitment. For recruiting setting goals and time-blocks in your schedule is not enough. Most people need some kind of external accountability, as well.

Look for Individuals Who Want to be Measured

Look for Individuals Who Want to be Measured

It’s not that people with a growth mindset don’t experience failure—they just see failure as an opportunity to learn new things, to be challenged, and to experience curiosity. This is an important topic to cover during interviews and follow-up conversations with your prospects. If you find someone who likes being measured, you’ve likely found someone who will push through the inherent failures of growing a real estate business and experience long-term success.