Earlier this week at the KW Mega Agent Camp, Gary Keller did some math for us.

The industry is projected to see 4.3 million home sales this year, significantly down from the 6.1 million sales in 2021.

Fewer overall transaction sides mean the average number of sides per agent this year will come in at roughly 5.7 sides.
  
In the last few years, order-taking agents flooded into the market when there were 1.8 million excess transactions that needed to be processed. 
 
Now that transaction volume has subsided, professional agents and high-performing teams will capture a higher percentage of the smaller pie.
  
This trend will continue for the next few years, and the firms with the best agents (not the most agents) will gain market share.

This doesn’t mean you should stop recruiting, but it does mean you should start replacing the order-taking agents with true professionals. 

It’s one of the reasons this week’s Recruiting Mastermind is so important. 

Equipping both new and experienced agents to capture more business than their peers will position both you and your agents to win.

Are you not sure how to do this?   Join us.