Helping Agents Survive

by | Apr 13, 2020

As the lockdowns, quarantines, and business restrictions linger on, many agents are starting to wonder how they’re going to survive.

The leaders who have the answers to this question will earn the privilege of retaining their best agents and recruiting high performers from other companies.

How do you help someone survive?

There is much written on this topic. Start learning as much as you can from researchers who study survivors.

As you build your knowledge, a collective framework will emerge from various sources. Here are some of the commonalities I’ve noticed:

Develop a Plan. As we learned last week, people who are experiencing a high level of fear and stress often make poor decisions. Developing and adhering to a plan will help limit poor choices.

Have Flexible Expectations. Unmet expectations will crush motivation and a person’s will to survive. It’s helpful to outline multiple scenarios (ex. a plan for the crisis lasting one month, six months, or one year) so you can quickly pivot to a new plan when expectations are not met.

Ask for Help. Your chances of survival increase when you’re surrounded by others who are smart, talented, and resilient. If you don’t have trusted advisors to lean on, ask for help.

Never Give Up. In the boating accident referenced last week, the man who survived clung to the capsized boat many hours and never gave up. He stayed focused on his survival because he had a reason to live. During the struggle, he constantly repeated to himself: My mother will not attend my funeral.

Helping agents survive has suddenly become the number one job of every real estate leader, and there is much work to do.

 

The Simple Psychology of Real Estate Recruiting [2nd Edition]

Unlock the secrets of effective real estate recruiting. Revised to include actionable frameworks for sharper execution and to help you turn psychological theory into a repeatable recruiting system.

Creating Pacts to Avoid Distraction

Creating Pacts to Avoid Distraction

Notice the two parts to Nir’s formula: a pre-commitment and an external force to keep you accountable to that commitment. For recruiting setting goals and time-blocks in your schedule is not enough. Most people need some kind of external accountability, as well.

Look for Individuals Who Want to be Measured

Look for Individuals Who Want to be Measured

It’s not that people with a growth mindset don’t experience failure—they just see failure as an opportunity to learn new things, to be challenged, and to experience curiosity. This is an important topic to cover during interviews and follow-up conversations with your prospects. If you find someone who likes being measured, you’ve likely found someone who will push through the inherent failures of growing a real estate business and experience long-term success.