Insight Topics

Explore a wide range of topics, from recruitment strategies and leadership challenges to adapting to market trends and personal development. You can also find Insights that discuss the importance of branding, effective communication, and innovative practices, providing real estate leaders with insights and tools to become better at recruiting.

Find a Struggle to Share

Find a Struggle to Share

If you want to connect with someone beyond the surface level, find something they’re struggling with and share in their pain.
Authors Chip and Dan Heath describe how this works:
One study found that when strangers were asked to perform a painful task together—in one case, submerging their hands in tubs of ice water to perform a sorting task—they felt a greater sense of bonding than did strangers who had performed the same task in room temperature water.
This bonding happened even though the task was pointless.

Capturing Small Offices and Teams

Capturing Small Offices and Teams

Industry veterans Mark Johnson (Recruiting Insight) and Kyle Hunter (Lone Wolf) will outline the most important movements and describe how you can use the data to improve your recruiting results.

Templates and Clear Instructions

Templates and Clear Instructions

Mundane activities like recruiting go better when you’re following a pre-planned regiment that include scripts, time-blocks, and ways to collect feedback on how you’re doing.

How to Defeat Excuse-Making

How to Defeat Excuse-Making

Embracing a delayed gratification mindset starts with believing that overcoming excuse-making is both possible and necessary.

The Library Effect

The Library Effect

The Library Effect is something you can easily apply to recruiting, and it’s one of the reasons that accountability groups are so effective.

Just getting together with other hiring managers and recruiting for a set period of time each week will short-circuit many of your recruiting excuses.

Hiring People Like You

Hiring People Like You

Some hiring managers focus their attention on prospects who have similar tendencies and screen out those who display differences.

Reciprocity vs. Quid Pro Quo

Reciprocity vs. Quid Pro Quo

Discover the strategic use of reciprocity and quid pro quo in real estate recruitment for better outcomes and efficiency in securing new talent.

Escaping the Drama Triangle

Escaping the Drama Triangle

Explore the shift from rescuer to coach, fostering a positive work environment and empowering agents to solve their own problems in the real estate sector.

The Drama Triangle

The Drama Triangle

Dive into the psychologically driven “Drama Triangle” and its implications on leadership, communication and development within the real estate industry.

Big Ask and Small Ask Options

Big Ask and Small Ask Options

Explore our “big ask” and “small ask” strategies to reshape your real estate recruitment approach by keeping potential hires engaged.

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Recruiting Solutions For All Stages of Your Business

TalentScout

Proactive Outreach to Your Ideal Agent

TalentScout is a US-based professional call center, specializes in making outbound calls to recruit experienced local agents, highlighting your unique value proposition to secure in-person recruiting appointments.

CoRecruit

Experienced Agent Attraction At Scale

CoRecruit offers coaching services to help real estate firms recruit experienced agents more efficiently, focusing on creating effective systems, processes, and habits. We equip leaders to consistently generate leads, maintain a talent pipeline, and convert prospects into hires.

ThirdPool

New Agent Sourcing  At Scale

ThirdPool specializes in equipping real estate firms to efficiently recruit and hire promising new agents. Our methods and systems have transformed new agent recruitment into a profit center across North America.