Where 80% of Your Recruiting Resources are Spent

by | Apr 25, 2025

Indeed recently conducted one of the most extensive hiring experiments ever.

During the experiment, they engaged 2,600 employers and gave them $20M worth of free advertising.

This was not a simulation—more than 90,000 real interviews were conducted, and 20,000 individuals were placed in new jobs.

The purpose of the experiment was to track how companies spent their time and resources during the recruiting process.

According to Chris Hyams, the results were surprising.

We found that 80% of recruiting effort and resources are spent in sourcing, screening, and scheduling.

Let that sink in.

Said another way–most of the expense and labor in the recruiting process is spent just getting a prospect to an interview.

If you want to optimize your recruiting process, it makes sense to focus on the early stages of the process.

This is where most of the money is being spent.

 

The Simple Psychology of Real Estate Recruiting [2nd Edition]

Unlock the secrets of effective real estate recruiting. Revised to include actionable frameworks for sharper execution and to help you turn psychological theory into a repeatable recruiting system.

Creating Pacts to Avoid Distraction

Creating Pacts to Avoid Distraction

Notice the two parts to Nir’s formula: a pre-commitment and an external force to keep you accountable to that commitment. For recruiting setting goals and time-blocks in your schedule is not enough. Most people need some kind of external accountability, as well.

Look for Individuals Who Want to be Measured

Look for Individuals Who Want to be Measured

It’s not that people with a growth mindset don’t experience failure—they just see failure as an opportunity to learn new things, to be challenged, and to experience curiosity. This is an important topic to cover during interviews and follow-up conversations with your prospects. If you find someone who likes being measured, you’ve likely found someone who will push through the inherent failures of growing a real estate business and experience long-term success.