Why Recruiting Execution is Your Secret Weapon

by | Jan 23, 2025

Since nearly 90% of companies are actively hiring or pipelining candidates, it’s difficult to separate yourself from your competitors.

Of course, your first priority is offering recruiting prospects a compelling opportunity.

If your offering is equal to or slightly better than your competitors, the company that executes the recruiting process the best usually wins.

How do you win the recruiting execution game?

Speed and clarity.

According to researchers, the number one complaint from job seekers is lack of responsiveness from employers.

I don’t hear back from employers in a timely manner after applying and/or interviewing.

This applies to new agent recruiting.

The second highest complaint from job seekers is lack of clarity around what’s being offered, compensation, and how the opportunity is better than what they have now.

How am I going to be more effective with your team? Will I make enough money to meet my expectations?

Focusing on speed and clarity in your recruiting process is the best way to make yourself stand out in a sea of competitors.

Going slow will make you one of those sloppy, also-rans.

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P.S. Mark and I will be on stage later today at Inman.  If you’re at the conference, stop by and see us.   We’d love to meet you in person!

 

The Simple Psychology of Real Estate Recruiting [2nd Edition]

Unlock the secrets of effective real estate recruiting. Revised to include actionable frameworks for sharper execution and to help you turn psychological theory into a repeatable recruiting system.

Creating Pacts to Avoid Distraction

Creating Pacts to Avoid Distraction

Notice the two parts to Nir’s formula: a pre-commitment and an external force to keep you accountable to that commitment. For recruiting setting goals and time-blocks in your schedule is not enough. Most people need some kind of external accountability, as well.

Look for Individuals Who Want to be Measured

Look for Individuals Who Want to be Measured

It’s not that people with a growth mindset don’t experience failure—they just see failure as an opportunity to learn new things, to be challenged, and to experience curiosity. This is an important topic to cover during interviews and follow-up conversations with your prospects. If you find someone who likes being measured, you’ve likely found someone who will push through the inherent failures of growing a real estate business and experience long-term success.