A few weeks ago, one of the hiring managers I coach reported his recruiting activity from the previous week.
I did not have any prospects remaining from our normal lead generation tactics, so I picked up the agent awards list for our marketplace.
As I reviewed the list, I was looking for someone whom I knew professionally and who had some kind of recent connection to my office.
Bingo. I recognized a high producer who recently had a transaction with one of my agents.
This would be my uncomfortable call for today.
Surprisingly, I caught her at just the right time.
She had left her original company a year earlier when her team broke up, and she transferred to a new broker where she felt very isolated and alone.
My value proposition was a perfect fit for her.
Long story short—we onboarded her earlier this week!
This manager received a huge payoff from a recruiting rule I’ve seen some of the highest performing hiring managers follow:
Make at least one uncomfortable recruiting call each day.
Granted most calls will not produce such a remarkable result, but over time there are many positive benefits from executing this simple daily discipline.
Are you willing to make an uncomfortable call today?
