When You Get Stuck, Phone a Friend

by | Sep 30, 2024

The game show “Who Wants to be a Millionaire?”celebrated its 25th anniversary this year (now hosted by Jimmy Kimmel) and is still one of the most popular television programs in various markets around the world.

You may remember, the original version in the United States popularized the idea of “phoning a friend” when a contestant was stumped.

High-performing recruiters and hiring managers use the same strategy.

They reach out for help to solve the problems that keep the recruiting process from moving forward.

Who can help?

Your Agents. Those who are happy and productive in your office are often your best advocates.

Start asking some of your high performers:

Would you mind reaching out to [recruiting prospect] and letting them know about your experience working here?

Your Executive Team. Your owner, general manager, or others from your executive team can be great advocates for your recruiting cause.

Ask your executives to make a quick connection with a prospect who is on the fence:

Sue asked me to reach out to you. After hearing your story, I think you’re the type of person who will thrive in our environment—we could do some great work together.

Your Professional Network. There are many people in your professional network (e.g., mortgage rep, title rep, appraiser, home inspector, etc.) who could make a call to a recruiting prospect on your behalf.

Brian asked me to give you a call. I work with agents from lots of different companies, and Brian’s group is the best.

Recruiting is hard enough. Don’t go it alone.

 

The Simple Psychology of Real Estate Recruiting [2nd Edition]

Unlock the secrets of effective real estate recruiting. Revised to include actionable frameworks for sharper execution and to help you turn psychological theory into a repeatable recruiting system.

Creating Pacts to Avoid Distraction

Creating Pacts to Avoid Distraction

Notice the two parts to Nir’s formula: a pre-commitment and an external force to keep you accountable to that commitment. For recruiting setting goals and time-blocks in your schedule is not enough. Most people need some kind of external accountability, as well.

Look for Individuals Who Want to be Measured

Look for Individuals Who Want to be Measured

It’s not that people with a growth mindset don’t experience failure—they just see failure as an opportunity to learn new things, to be challenged, and to experience curiosity. This is an important topic to cover during interviews and follow-up conversations with your prospects. If you find someone who likes being measured, you’ve likely found someone who will push through the inherent failures of growing a real estate business and experience long-term success.