5 Questions to Answer as You Build Your Second Half Plan

by | Jul 22, 2024

There are 163 days left in 2024.

If you haven’t put your recruiting plan for the second half of the year, it’s time to get on it!

Wondering where to start?

In Up in Your Business, Mark Johnson suggests asking yourself these five questions to start building your plan:

What are the most important lessons you learned about yourself and your business so far this year?

As a result, what is your plan to course correct and close stronger than you started?

What new disciplines do you need to start NOW and master to create the most successful close to the year, and who will hold you accountable?

What new skills will you need to master to compete in the next 90 days (e.g., tactics for creating more appointments, more consistent and effective follow-up with your pipeline, better closing skills, etc.)?

What new technology will you master to bring your business to a new level?

Jotting down answers to these questions will help get some ideas flowing, but don’t stop there.

Create an action plan with measurable benchmarks and deadlines.

Then create forcing functions to make it difficult and painful if you don’t follow-through.

By nature, recruiting will be ignored and pushed to the bottom of your priority list unless you have a plan and force yourself to work it.

 

The Simple Psychology of Real Estate Recruiting [2nd Edition]

Unlock the secrets of effective real estate recruiting. Revised to include actionable frameworks for sharper execution and to help you turn psychological theory into a repeatable recruiting system.

Focus Less on What Your Competitors Offer

Focus Less on What Your Competitors Offer

While candidates will naturally consider other alternatives (commonly what a competitor is offering), it’s the least important issue for getting them to make a change. During the interview and follow-up conversations, don’t make the mistake of focusing too much time and energy on what your competitors are offering.