Yesterday, we published the Q1 2025 Update to the Agent Migration and Brokerage Model Trend Report.
It was made available through several real estate news services including Housingwire.
If you haven’t downloaded your copy yet, download it now.
Here are some key takeaways from the 2025 Q1 Update:
- Migration Surge: Agent moves jumped almost 70% year-over-year in Q1 2025, and two-thirds of the volume they brought came from top-quartile producers.
- Volume Boom: Business followed the movers—transactional volume from migrating agents rose 75% to $6.41B (vs. $3.67B in Q1 ’24).
- Agent Attraction: Brokerages using a Capped Revenue Share Model led all others in attracting high-producing agents, capturing 31.1% of business operator movers.
- Internal Shifts: Brand loyalty affects agent movement as intra-office and intra-brand transfers climbed 5–13% across MLSs.
- Regional Paths: Growth drivers differ by market—from deal-heavy in the Southeast to head-count gains in the West.
This is just a small bit of of what you’ll learn from this comprehensive report.
The goal is to read and digest these insights, and then turn them into recruiting strategies that reflect what is really happening in the marketplace.
