Don’t Give Up

by | Apr 27, 2020

As I talk to managers in real estate companies across the country, there’s a common theme emerging.

Many of you are tired.

Over the last eight weeks, you’ve worked long hours, given much, and put your heart and soul into sustaining those who depend on you.

As you face another week, you might be asking yourself: How am I going to do this?

Seth Godin recently shared some advice that may help jump start you today.

There’s rarely a straight line from here to better.

The slog won’t last forever. And winning streaks aren’t endless either.

As we move through time, we’re often presented with opportunities that are carefully disguised as problems.

And every day we’re forced to make a choice.

The default might be to hold back, but it’s not the only option.

The other option is to report for duty, keep fighting, and don’t give up.

Why? You’re needed.

These problems that have been thrust upon you are your opportunities to be a leader.

Changing your mindset is something you control.

 

The Simple Psychology of Real Estate Recruiting [2nd Edition]

Unlock the secrets of effective real estate recruiting. Revised to include actionable frameworks for sharper execution and to help you turn psychological theory into a repeatable recruiting system.

The Attrition Variables

The Attrition Variables

While these attrition constants still have the greatest influence, there are some emerging attrition variables worth noting. People also tend to leave companies when: They feel like they’re not doing as well as others in their peer group outside the company. They feel like they’re not as far along as they should be at a certain point in life.

The Attrition Constants

The Attrition Constants

If you’re not focusing most of your retention effort on these issues, you’ll miss the mark. If you’re not focusing most of your recruiting effort on exploiting these weaknesses among your competitors, you’re missing the best opportunities.

The Persistence Mindset

The Persistence Mindset

A leader equipped with this mindset can have a profound effect on the life and career of each individual they engage. It works because an agent is getting a real-time glimpse of what it would be like to work on your team. But it only becomes believable when it is persistently applied over time.