The latest Agent Migration Report demonstrates how difficult it is for most agents to produce consistently.
Only one in five agents records at least one closing per quarter.
On the surface, this may look like the classic Pareto Principle, but it’s actually much worse.
Closing just one transaction per quarter doesn’t make an agent a top performer!
In reality, a much smaller group of high performers is responsible for the majority of transactions, while everyone else struggles to gain traction.
How did things become so lopsided?
That’s a complex question, but one thing is certain:
The industry has done a poor job of identifying individuals who will thrive in the agent role.
One way to begin correcting this problem is to conduct better interviews.
That’s why we recently published The Ultimate Interview Guide, and we’re offering it as a free resource to Recruiting Insight readers.
This guide will help you dismantle outdated interviewing tactics and adopt a proven framework for selecting high-performing agents.
Take a minute to download it now and use it to reshape your selection process.
The industry needs more capable agents and a lot less dead wood.
