🎧 Podcast: How to Set Twice as Many Recruiting Appointments as Your Competitors

by | Jul 23, 2025

It’s no secret that recruiting appointments lead to hires.

No appointments = no hires.

Yes, you can try to convert a higher percentage of your appointments into hires, but increasing appointment volume is what really moves the needle.

That’s why I asked Anthony Spitalieri to join us on this week’s podcast.

Anthony is the Director of Business Development for Russell Real Estate, which operates in Northeast Ohio and the Cleveland metro area.

Russell is a third-generation company led by Jeff Russell, and they’re racking up some remarkable recruiting successes.

Anthony has contributed to many of these wins—but that’s not the main reason I invited him on the show.

It’s something better.

Anthony has developed the ability to set recruiting appointments with a conversion rate of more than 30%.

That’s twice the rate of most people I coach.

If he gets you on the phone, you’re probably going to end up meeting with him!

In today’s podcast, Anthony shares the exact methodology he uses to achieve these kinds of results.

If you’re a recruiter or hiring manager who wants to book more recruiting appointments, you don’t want to miss this episode.

 

The Simple Psychology of Real Estate Recruiting [2nd Edition]

Unlock the secrets of effective real estate recruiting. Revised to include actionable frameworks for sharper execution and to help you turn psychological theory into a repeatable recruiting system.

The Attrition Variables

The Attrition Variables

While these attrition constants still have the greatest influence, there are some emerging attrition variables worth noting. People also tend to leave companies when: They feel like they’re not doing as well as others in their peer group outside the company. They feel like they’re not as far along as they should be at a certain point in life.

The Attrition Constants

The Attrition Constants

If you’re not focusing most of your retention effort on these issues, you’ll miss the mark. If you’re not focusing most of your recruiting effort on exploiting these weaknesses among your competitors, you’re missing the best opportunities.

The Persistence Mindset

The Persistence Mindset

A leader equipped with this mindset can have a profound effect on the life and career of each individual they engage. It works because an agent is getting a real-time glimpse of what it would be like to work on your team. But it only becomes believable when it is persistently applied over time.