The Cure for Deal Doctoring

by | Mar 12, 2020

Yesterday, I spoke with a high-performing manager about how she keeps the urgent needs of her agents from encroaching on the proactive time she sets aside for recruiting.

Perhaps she was just putting up a good front, but she manages two offices and appeared to be incredibly centered and calm.

When an agent comes to me with a problem, I make a point of not answering their questions.

Instead, I always start these conversations with:   What have you done up to this point to solve this problem?

And then follow-up with:  What do you believe the next steps should be to get this problem solved?

By taking this approach, she’s training her agents to think on their own.

This subtle shift in expectations puts the burden for developing solutions and executing back on the agent’s shoulders.

This strategy is a double win because it causes your agents to become more capable and frees you up to focus on the important work of recruiting.

 

The Simple Psychology of Real Estate Recruiting [2nd Edition]

Unlock the secrets of effective real estate recruiting. Revised to include actionable frameworks for sharper execution and to help you turn psychological theory into a repeatable recruiting system.

The Attrition Variables

The Attrition Variables

While these attrition constants still have the greatest influence, there are some emerging attrition variables worth noting. People also tend to leave companies when: They feel like they’re not doing as well as others in their peer group outside the company. They feel like they’re not as far along as they should be at a certain point in life.

The Attrition Constants

The Attrition Constants

If you’re not focusing most of your retention effort on these issues, you’ll miss the mark. If you’re not focusing most of your recruiting effort on exploiting these weaknesses among your competitors, you’re missing the best opportunities.

The Persistence Mindset

The Persistence Mindset

A leader equipped with this mindset can have a profound effect on the life and career of each individual they engage. It works because an agent is getting a real-time glimpse of what it would be like to work on your team. But it only becomes believable when it is persistently applied over time.