Day 11 – Talent Boost

by | Dec 21, 2024

12 Days of Christmas from Recruiting Insight

 

Day 11: Talent Boost

It’s time to give your talent attraction a boost.

Elevate your recruiting efforts with Talent Boost, a comprehensive solution that combines data, marketing, and other campaigns to attract and engage top talent in your market.

Talent Boost offers a suite of services designed to enhance your recruitment strategy:

  • Agent Focused Data: Access valuable insights for brokerage management, agent and recruiter coaching, competitive market intelligence, and agent attraction resources.
  • Paid Social Media: Choose platforms like Facebook, Instagram, Google, or LinkedIn to reach a wider audience. With a $500 monthly management fee and media spend starting as low as $10/day, you can achieve an estimated minimum of 100,000 targeted media impressions per month.
  • Email Marketing: Engage up to 10,000 contacts with 3-4 monthly email messages. This service includes monthly importing of contacts from various sources and employs best practices to avoid spam–ensuring your message reaches the right audience.
  • Postcards: Utilize simulated handwriting fonts or standard fonts with QR codes directing recipients to your chosen destination. Research indicates that 4×6 postcards result in over five times more QR code scans than larger sizes, enhancing engagement.
  • HomeActions Talent Attraction Newsletter: Consistently engage with your prospects through lead-trigger articles, interactive surveys, and integrated social media platforms. Track and analyze full reporting metrics to refine your approach.

By integrating these services, Talent Boost ensures your recruiting message is seen, heard, and acted upon–helping you stand out in a competitive market.

Schedule a free consultation to learn more.

 

The Simple Psychology of Real Estate Recruiting [2nd Edition]

Unlock the secrets of effective real estate recruiting. Revised to include actionable frameworks for sharper execution and to help you turn psychological theory into a repeatable recruiting system.

Take the Time to Craft the Right Message

The Great Talent Reset

The talent playing field in the real estate industry has undergone a generational reset over the last four years. Three consecutive years of the fewest existing home sales since 1995, a 34% decline in transactions, and a resale turnover rate at a 40-year low have permanently altered the talent landscape. Brokerages still operating with a 2021 recruiting strategy are actively donating production to the competitors who have adapted. These changes are the topic of a new, must-read whitepaper we’re releasing today.