by Ben Hess, Managing Director, ThirdPool Recruiting
The resume is, by far, the most popular way to respond to a job posting.
Many online job boards and career sites make it easy for job seekers to submit resumes.
Maybe too easy.
After registering and uploading a resume, a job seeker can quickly apply to multiple jobs without reading or digesting the information in the job postings.
As a recruiter, this often results in a flood of resumes from unqualified candidates (I applied to what?).
While job boards are responsible for creating this problem, they’re now working to limit its effect on frustrated hiring managers.
Many ideas are being tested to fix this problem (some quite expensive such as career event management services and English pubs for recruiting), but the solution for most real estate companies is much simpler.
Develop an application process that pushes the recruiting prospect outside the job board environment before applying.
Only allow a prospect to move forward in the hiring process once they’ve demonstrated they understand the nature of the opportunity.
By doing this, your click-to-apply rate will decrease, but those who do apply will be higher quality.
